influencer marketing

How to Do Influencer Marketing

Influencer Marketing: Benefits; Reasons why Brands Need IM; How to Build a Strategy; How Many Influencers You Need; How to Find Relevant Influencers; How to Build Relationships; Which Social Networks Work Best; How to Measure Success & ROI


ad fraud

Programmatic Ad Fraud in 2020

Programmatic ad fraud is over 20 billion U.S. dollars. Projections show that it will reach 44 billion by 2022. The display channel has no regulation and offers no transparency. Most of the advertisers lack in skills to detect display fraud.


E-Commerce SEO

E-Commerce SEO guide: How online stores can drive organic traffic in 2020?

  Setting up an online store is the best way to drive more eyeballs to your products. Especially in 2020, when eCommerce has taken up the market, you need an online presence to keep up with the trends and changing consumer behavior. In fact, setting up an eCommerce store is no more a tricky job. Anybody can do that in a couple of minutes using ready-made eCommerce software solutions like Magento, PrestaShop, Shopify, BigCommerce, and others. The actual off-road drive starts after the launch of your online store, where you expect people to visit and make an online purchase.   […]


black hat seo

What is Black Hat SEO? (Video)

Video with 48 Black-hat SEO tactics, what software and online services spammers use, what are the ways to protect your site.


recycle content

How to Re-use Content? (Video)

Video guide on recycling your content with actionable steps and examples. Recycled content helps with brand reputation, engagement, traffic and reach.


dmoz

DMOZ Directory Closed

The DMOZ directory pulled out the plug on March 14, 2017. Why is that important? Because if shaped the Search industry of our time.